Press release
Mobile Memoir Announces Change on Name to Kinesis Survey TechnologiesDallas, TX For immediate release (Dec. 30, 2005). Mobile Memoir announced today that it has changed its name to Kinesis Survey Technologies. The name change is part of an overall plan to communicate the company’s rapidly expanding national business strategy. Kinesis provides a next-generation survey creation tool that supports web and wireless devices and is the only solution of its type in the U.S. “The company has moved to provide a survey solution providing ease of use while incorporating extremely flexible and powerful functionality. We wanted a name that conveyed these concepts and also indicated that we are a “on the move” in the web survey market, said Leslie Townsend, President, Kinesis Survey Technologies. Kinesis’ TM web-based software enables a market researcher to easily design and launch a web survey. Advanced functionality such as simplified programming for rotation/anchoring of concepts, easy uploading of images, and ability to display concepts and images using a friendly WYSIWYG editor, and point-and-click conditional logic enables most surveys to be programmed by non-programmers. When combined with a real-time results browser and invitation manager, Mobile Memoir provides a robust and comprehensive solution for the most complex of web surveys while supporting next-generation surveys on wireless devices. Further details are available at www.kinesissurvey.com. |
